Private Practice Voice Agent

This project is a redesigned podiatry practice landing page I modernized using Claude Design with an embedded AI voice agent site browsers can interact with to talk about the services offered, what to expect, and walk the user through booking an appointment themselves. The goal of this project is to implement Claude's design feature as well as implementing a voice agent embedded onto a landing page to convert users to new patients.

This project came about from two trends in healthcare I have seen.

First, one of the most active areas in healthcare AI is automating the administrative work that happens before a patient ever steps into the practice. Think scheduling, inbound calls, referrals, coverage checks, and much more. Successful startups like Assort Health and Prosper AI are going after this front door directly with voice agents with EHR writeback capability. EliseAI argues that the industry has spent decades hiring its way out of a communication problem instead of automating it.

Secondly, over the past 20 years, fewer physicians are deciding to pursue private practice (60% in 2012 to 42% in 2024). The biggest barrier isn't clinical but operational such as negotiating better payment rates, managing payer administrative requirements, and getting access to resources to run the operation. Owning a practice means being a business owner, HR manager, and IT on top of being a physician, and the front desk is one of the most constant sources of that overhead.

The common thread is that modernizing and automating the front door doesn't just improve the patient experience but directly lowers the operational burden for both large health systems and private physicians.

I wanted to build a lightweight version of this front-door, pairing landing page modernization with a voice agent.

Front Door pairs a redesigned landing page with two embedded AI/automation tools, deployed on Vercel.

• Landing Page Redesign: Full visual redesign of a mock podiatry practice's site using Claude Design. Clean, modern layout replacing a dated, static page.
• AI Voice Agent: An ElevenLabs conversational agent embedded directly on the page. Patients can ask it questions about the doctor, the practice's services, and general care information in a natural, spoken conversation instead of hunting through page text.
• Self-Service Booking: A Cal.com calendar embedded on a dedicated booking page, letting patients schedule an appointment themselves in real time — no phone call or back-and-forth needed.
• Tech Stack: Claude Design, ElevenLabs Conversational AI, Cal.com, Vercel

This project is a working demonstration of a single private podiatrist office modernizing their landing page, and having an AI-native front door using off-the-shelf tools (Cal.com, ElevenLabs). It's a small-scale proof point of the same administration automation shift that the industry is racing towards.